Tunisia Auto Sales 2016 at the new all time record, the third in a row, albeit the end of the year was shy, with the fourth quarter down. Isuzu shines on top of the ranking.
The latest data for Q3 GDP growth point to a feeble Tunisian economy. Economic activity slowed down from the same quarter of the previous year mainly due to a higher-than-expected downturn in the agricultural sector, in particular in the key olive industry. Moreover, industrial production was almost stagnant in the three months to September, since poor demand from the EU and continuous labor unrest are hampering important industrial sectors.
The government’s inclusion of severe austerity measures in the 2017 budget, which was passed at the end of 2016, has exacerbated social and political turmoil in the country.
However, the domestic new vehicles market kept the positive path, albeit a weak Q4 performance, ending the 2016 at the new all time record, the third in a row.
Indeed, according to the data release by the local Association of Car Distributors, total vehicles sales had been 59.845, up 8.2% from the previous record.
In addition to this “official” data, the parallel import kept robust with over 6.000 of new vehicles imported, mainly for European brands.
Market leader was Isuzu, with 6.064 sales (+61.5%), grabbing the leadership just in the last quarter to the former leader, Volkswagen, arrived second with 6.016 sales (+10.6%). Third was Kia with 5.367 (+27.3%)
In fourth place Citroen with 5.290 sales (-46.4%) ahead of Peugeot with 4.690 (-10.7%), Renault with 4.303 (+1.8%) and Hyundai with 3.706 (+22.2%).
As far as the Groups performance, the leader was PSA with 17.6% of market share, ahead of Volkswagen with 15.6%, Hyundai-Kia with 15.1% and Renault-Nissan with 12.8%.
As far as the best-selling models performance, the Isuzu D-Max led the competition with 4.807 sales (+48.1%) followed by the Volkswagen Polo with 1.951 (-5.9%), the Kia Picanto with 1.518 (+94.4%), the Volkswagen Golf with 1.352 (+12.1%) and the Renault Clio with 1.314 (-7.4%).
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Auto Data in EXCEL are immediately downloadable with annual sales volume, split by month, for all brands and all models distributed in the market. This year data are released year to date, but you will receive a monthly update until the year-end.
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Below, you can sort our interactive tables to see data regarding Brands, Groups and Models. Please bear in mind that sales data are subject to adjustments as sources will update their information. This report is updated at the publishing date and will not be modified while the next on this subject will always have the year to date data updated.
|Rank 2016||Rank 2015||BRAND||Sales 2016||Sales 2015||Variation 2016||Share 2016||Share 2015|
|Rank Dec||Rank 2016||Model||Sales December||Sales 2016||Variation December||Variation 2016|
|2||9||Hyundai Grand i10||277||1.130||259,7%||3,8%|