Tunisia 2017. Isuzu leader in a positive market

Tunisia Cars Market in Q3 2016

Tunisia Cars Market in the 2017 increased for the third year on a row hitting the new record at 63.678 units, up 5.2%. Light commercial segment is pulling the market up and Isuzu has taken the leadership ahead of Citroen and Renault.

Tunisian economy seems poised to record another quarter of subdued growth in Q3, after decelerating in Q2. Following vocal protests in the south, phosphate production, a key source of foreign revenue, shrank by almost a fifth in annual terms in the first nine months of the year. Partly due to contracting phosphate production, the trade deficit widened by more than 20% year-on-year in the January to August period, as import growth outpaced export growth. As a consequence, foreign reserves reached their lowest level in three decades in August, covering just three months of imports.

Tunisian domestic vehicles market has shown a positive tone during the last years and in the 2016 scored the new all time record. According to the data release by the local Association of Car Distributors, in the 2017 sales have been 63.678, up 5.2%. (data regards official market while a robust trading is in place in the country with grey market estimated around 15%).

 Sales 2012Sales 2013Sales 2014Sales 2015Sales 2016Sales 2017Sales 2018 e
Car46.56344.60448.26442.00041.65146.12348.645
LCV2.1523.3565.22615.64018.86717.55518.620
Total48.71547.96053.49057.64060.51863.67867.265
 2012 Var2013 Var2014 Var2015 Var2016 Var2017 Var2018 var e
Car43,7%-4,2%8,2%-13,0%-0,8%10,7%5,5%
LCV617,3%55,9%55,7%199,2%20,6%-7,0%6,1%
Total49,0%-1,5%11,5%7,8%5,0%5,2%5,6%

Brand-wise, the market leader is Isuzu with 7.094 sales (+17.0%), dominating the light commercial vehicles segment.

In second place Citroen with 5.626 sales (+6.3%) followed by Renault with 5.023 sales (+16.7%), Volkswagen with 4.683 (-22.2%), Kia with 4.375 (-18.5%), Peugeot with 4.307 (-8.2%) and Fiat with 3.806 (+10.2%).

Research, Consulting, Data & Forecast

F2M covers intensively this market with several products developed to help any investigation required. Market Researches in PDF are immediately available for download with study on the market since 2005 and with forecast up to the 2025. Auto Data in EXCEL are immediately downloadable with annual sales volume, split by month, for all brands and all models distributed in the market. This year data are released year to date, but you will receive a monthly update until the year-end. All these and more within  Tunisia Corner Store

Rank 2017Rank 2016BrandSales 2017Sales 2016Variation 2017Share 2017Share 2016
11Isuzu7.0946.06417,0%11,1%10,0%
24Citroen5.6265.2906,3%8,8%8,7%
36Renault5.0234.30316,7%7,9%7,1%
42Volkswagen4.6836.016-22,2%7,4%9,9%
53Kia4.3755.367-18,5%6,9%8,9%
65Peugeot4.3074.690-8,2%6,8%7,7%
78Fiat3.8063.45310,2%6,0%5,7%
87Hyundai3.7213.7060,4%5,8%6,1%
911Dacia3.7172.58643,7%5,8%4,3%
109Toyota2.8742.915-1,4%4,5%4,8%

Rank 2017Rank 2016 Sales 2017Sales 2016Variation 2017
15Renault Clio2.2401.31470,5%
27Hyundai Grand i101.7921.13058,6%
311Renault Symbol1.5471.07444,0%
46Seat Ibiza1.1171.306-14,5%
52Kia Picanto1.0741.518-29,2%
64Kia Rio sedan1.0261.342-23,5%
78Ford Fiesta1.0131.084-6,5%
817Toyota Yaris1.00281423,1%
944Citroen C3961386149,0%
1016Kia Sportage9388549,8%

 

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