Ukraine August. Renault (+44.2%) on top of a market growing 12.5%

Ukrainian Cars market in August surged 12.5% with 8.255 sales, leading year-to-date figures on a positive path. Outstanding performances scored by Renault – leading with 17.2% of share – and Kia. Volkswagen is reacting (+44.7%), after losing 4 positions from the past year.

Economic Environment

Surging household consumption drove growth to an over two-year high in the second quarter, amid rising wages and an improvement in consumer sentiment. Meanwhile, fixed investment remained solid, although lost pace nonetheless, while the external sector weakened notably against a soft global backdrop.
Incoming data for the third quarter has been mixed so far: Exports accelerated in July and consumer confidence jumped in August; however, industrial production fell steeply in the same month.

Market Trend

Ukrainian vehicles market has been hit both by economic and political crisis falling down at near one-tenth of the record level (over 600.000 sales) achieved over a decade ago. The negative peak was hit in 2015, with only 58.237 units sold. Then, the market started a progressive recovery with 2016 at 68.743 units and 2017 at 91.549, up a robust +32.5%.

According to data released by the Ukrautoprom, in 2018 the market has lost steam after the previous year strong acceleration. Indeed, after the positive performance of the past year, sales fell down 2.4% largely influenced by a big drop in December – down 11.3% – ending the year with 80.742 units sold.

The 2019 started on the wrong foot, as in January the market sharply decreased, with 5.258 sales, down 20.6%. However, in March sales went up a huge 9.9% with 7.477 units.

In April, the market registered 6.879 units and in May sales grew up 4.1% with 6.947.

However, in June the market is slightly negative (-0.6%), while surging 15.3% in July with 7.587 unit sold. In August, the market registered a robust growth (+12.5%) with 8.255 sales, leading year-to-date figures on a positive score, at 54.547 (+1.9%).

Competitive Arena

Brand-wise, the market leader is Renault with 8.232 units, soaring to 48.3%, with 15.1% of market share.

In second place, Toyota, with 7.697 sales (+15.1%) followed by Kia with 4.683 units (+71.7%), Skoda with 3.818 (+11.6%) and Nissan with 3.658 (+8.7%).

In the sixth place, Hyundai with 3.271 (-0.7%), ahead of Volkswagen with 2.624 (-40.9%), Mazda with 1.742 (-15.6%), Suzuki with 1.703 (-4.2%) and BMW with 1.585 (+15.4%).

At model wise, the leadership is taken by the Kia Sportage with 3.628 units sold (+134.5%) followed by the Renault Duster with 3.175 (+52.9%) and the Toyota RAV4 with 2.726 (+50.9%).

Rank 2019Rank 2018BrandSales Aug YTD 2019Sales Aug 2019+/- YTD 2019+/- Aug 2019Share YTD Aug 2019Share Aug 2019
12Renault8.2321.42248,3%44,2%15,1%17,2%
21Toyota7.6971.17515,1%19,5%14,1%14,2%
37Kia4.68381771,7%71,3%8,6%9,9%
44Skoda3.81860111,6%48,8%7,0%7,3%
55Nissan3.6584728,7%-5,2%6,7%5,7%
66Hyundai3.271381-0,7%-15,7%6,0%4,6%
73Volkswagen2.624453-40,9%44,7%4,8%5,5%
810Mazda1.742232-15,6%-26,3%3,2%2,8%
911Suzuki1.703200-4,2%-27,8%3,1%2,4%
1014BMW1.58519215,4%-9,4%2,9%2,3%
1115Mitsubishi1.43618610,0%-7,5%2,6%2,3%
1213Peugeot1.420196-3,9%2,1%2,6%2,4%
1312Mercedes1.345189-20,5%-28,9%2,5%2,3%
1417Lexus1.1041804,2%13,2%2,0%2,2%
1518Citroen1.06714816,2%-9,2%2,0%1,8%
1619Chery1.01013333,8%19,8%1,9%1,6%
179Ford995157-54,4%-46,6%1,8%1,9%
188Audi980219-55,6%102,8%1,8%2,7%
1922Fiat79812354,7%-8,2%1,5%1,5%
2023Land Rover71011650,4%84,1%1,3%1,4%
2126Volvo6389647,0%68,4%1,2%1,2%
2221Subaru52035-2,1%-55,1%1,0%0,4%
2328Lada5154552,4%-6,3%0,9%0,5%
2420Honda42137-26,5%-67,0%0,8%0,4%
2527Porsche364540,6%3,8%0,7%0,7%
2632Seat34612869,6%58,0%0,6%1,6%
2736Jaguar24836140,8%111,8%0,5%0,4%
2829Infiniti24129-11,1%-21,6%0,4%0,4%
2949Haval221640,4%0,8%
3025Chevrolet18618-57,7%-67,3%0,3%0,2%
3134JAC1841927,8%-9,5%0,3%0,2%
3233Opel1693412,7%161,5%0,3%0,4%
3337Jeep1241334,8%-7,1%0,2%0,2%
3430Great Wall993-59,4%-91,4%0,2%0,0%
3516Ravon8324-93,5%500,0%0,2%0,3%
3636Mini713-31,1%-80,0%0,1%0,0%
3735Tesla6911-38,9%22,2%0,1%0,1%
3831Geely56--75,2%-100,0%0,1%0,0%
3939Bentley25613,6%100,0%0,0%0,1%
4043Alfa Romeo21575,0%25,0%0,0%0,1%
4138Maserati20--23,1%-100,0%0,0%0,0%
4243Acura91-25,0%0,0%0,0%0,0%
4348Rolls-Royce8-300,0%0,0%0,0%
4442Smart7--50,0%-100,0%0,0%0,0%
4546Dodge6-50,0%0,0%0,0%
4640UAZ51-76,2%0,0%0,0%0,0%
4745Lincoln4--42,9%-100,0%0,0%0,0%
4744Buick4--60,0%-100,0%0,0%0,0%
4847Aston Martin1--66,7%-100,0%0,0%0,0%
4849Chrysler1-0,0%0,0%
4845Cadillac1--85,7%0,0%0,0%
4824ZAZ11-99,8%-97,4%0,0%0,0%
4848GMC1--50,0%-100,0%0,0%0,0%

Rank 2019Rank 18GroupSales Aug YTD 2019Sales Aug 2019+/- YTD 2019+/- Aug 2019Share YTD Aug 2019Share Aug 2019
11Renault Nissan Alliance14.0822.15430,0%21,7%25,8%26,1%
23Toyota Group8.8011.35513,6%18,7%16,1%16,4%
32Volkswagen Group8.1571.461-23,5%52,0%15,0%17,7%
44Hyundai-Kia7.9541.19832,1%29,0%14,6%14,5%
55P.S.A.2.6563784,3%2,7%4,9%4,6%
67Mazda1.742232-15,6%-26,3%3,2%2,8%
78Suzuki1.703200-4,2%-27,8%3,1%2,4%
811BMW1.66419512,5%-14,1%3,1%2,4%
910Mercedes Daimler1.352189-20,8%-29,5%2,5%2,3%
1012Chery Automobile1.01013333,8%19,8%1,9%1,6%

Rank 2019Rank 2018ModelSales Aug YTD 2019Sales Aug 2019'+/- YTD 2019'+/- Aug 2019
14Kia Sportage3628711134,5%110,4%
21Renault Duster317544752,9%32,6%
32Toyota RAV4272639550,9%64,6%
45Renault Logan250642771,5%80,9%
514Renault Sandero173640563,9%55,8%
69Skoda Octavia171827029,0%75,3%
76Hyundai Tucson15742048,2%14,0%
810Nissan Qashqai143218614,2%-13,9%
916Toyota Prado135729653,5%119,3%
103Toyota Camry1167154-29,4%-28,4%
1112Nissan X-Trail11491494,5%40,6%
1213Mazda CX-51014160-6,0%-21,2%
1315Suzuki Vitara961891,3%-32,6%
1418Nissan Juke95213025,8%7,4%
1528Skoda Kodiaq86811446,1%115,1%
1620Toyota Corolla7601053,3%-21,6%
1725Mitsubishi Outlander73110515,1%-9,5%
1832BMW X57276642,5%-28,3%
1934Toyota Land Cruiser6849135,2%-9,9%
2022Suzuki SX466786-0,6%-28,9%
2111Volkswagen Polo658126-45,7%88,1%
2231Hyundai Accent6314613,7%-52,1%
2323Skoda Rapid557151-15,6%151,7%
2430Volkswagen Tiguan55555-4,3%-31,3%
2529Peugeot 30154187-8,1%29,9%
2642Chery Tiggo 25217141,2%34,0%
2726Hyundai Elantra49246-22,0%-52,1%
2852Volkswagen Touareg4876280,4%226,3%
2956Fiat Tipo4848896,0%7,3%
30164Audi Q8483817950,0%1250,0%

(1535)

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