Uruguay September. Volkswagen (+35%) is back on top in market down 2.2%

Uruguayan Vehicles Market

Uruguayan Vehicles Market in September lost 2.2% with 3.351 sales. Volkswagen – soaring 35% – went back on top of the list, followed by Renault and Suzuki, both declining over 20%. Outstanding performance scored by Citroen, surging 30.6%.

Economic Environment

Uruguayan GDP growth was meager in Q2 on feeble domestic demand, as fixed investment dived and household consumption dipped again amid soaring unemployment, still-high inflation and a falling peso. Nonetheless, the economy avoided a technical recession following Q1’s contraction, chiefly thanks to a rebound in exports. Moreover, metrics appear more upbeat at the beginning of Q3: Industrial output stabilized, while exports soared and unemployment edged down in July.

Market Trend

Uruguayan vehicles market in recent years declined from the record established in the 2013, with 56.220 light vehicles sold to the 44.285 units reported in the 2016. However, according to data released by the ACAU, the Asociation del Comercio Automotor del Uruguay, during the 2017 the market reported a robust performance ending the year at the second best result ever, with 56.843 units (+25.4%).

In the 2018 the market was heavily negative. The car passenger’s segment kept a negative tone during the entire year, ending with registrations at 43.815. Moreover, this is the lowest annual volume since 2010, leading the market down 20.3%.

In the 2019 the market kept the previous year’s negative tone with January sales down 24.8% and 2.961 units. February’s registrations dropped again reaching 3.122 units, down 6.7%.

The market keeps on falling in March recording 3.134 units (-22.7%) and 2.944 in April – down 22% – leading year-to-date figures at 12.161 (-19.5%). In May, sales went down 9.2% with 3.470 units sold while improving 5.4% in June with 3.185 sales.

In July, registrations suddenly soared at 30.7% with 3.521 units sold, while in August went down again in double-digits (-11.8%) selling 3.372 units. In September, declined by 2.2% with 3.351 units sold, leading year-to-date figures at 29.022 (-8.6%).

Competitive Arena

In the competitive landscape year-to-date leader is Volkswagen with 4.072 units sold (-7.1%), followed by Renault with 4.043 (-6.7%) and Suzuki with 3.435 (+5.5%).

In the fourth place Fiat with 3.052 (-27.7%) ahead of Chevrolet with 2.803 (-18.6%), Nissan with 1.830 (-25.1%), Peugeot with 1.619 (+24.5%), Citroen with 1.306 (+24.7%), Toyota with 1.288 (+13.8%) and Hyundai with 1.192 (-21.6%).

Rank 2019Rank 2018BrandSales Sept YTD 2019Sales Sept 2019+/- YTD 2019+/- Sept 2019Share YTD Sept 2019Share Sept 2019
11Volkswagen4.072598-7,1%35,0%14,0%17,8%
22Renault4.043354-6,7%-20,4%13,9%10,6%
35Suzuki3.4354085,5%-25,8%11,8%12,2%
43Fiat3.052335-27,7%2,8%10,5%10,0%
54Chevrolet2.803347-18,6%-23,9%9,7%10,4%
66Nissan1.830215-25,1%-8,1%6,3%6,4%
78Peugeot1.61917124,5%6,2%5,6%5,1%
810Citroen1.30614124,7%30,6%4,5%4,2%
99Toyota1.28813713,8%-26,3%4,4%4,1%
107Hyundai1.192172-21,6%31,3%4,1%5,1%
1119Dongfeng64740205,2%185,7%2,2%1,2%
1211Ford58846-18,3%0,0%2,0%1,4%
1314Great Wall4273825,2%46,2%1,5%1,1%
1412Kia35546-46,8%-2,1%1,2%1,4%
1513Honda31030-15,3%25,0%1,1%0,9%
1624Chery25771108,9%0,9%2,1%
1718Mercedes23018-6,5%-28,0%0,8%0,5%
1817JAC2267-11,4%-78,1%0,8%0,2%
1916FAW16220-41,3%-23,1%0,6%0,6%
2020BMW15322-20,3%0,0%0,5%0,7%
2121Mitsubishi152810,9%-50,0%0,5%0,2%
2215BYD14222-56,6%0,0%0,5%0,7%
2327Chana1281321,9%-35,0%0,4%0,4%
2423Audi11519-7,3%5,6%0,4%0,6%
2522Geely11122-11,9%266,7%0,4%0,7%
2626Jeep957-15,2%16,7%0,3%0,2%
2728Mazda654-18,8%-50,0%0,2%0,1%
2825Subaru557-51,8%-22,2%0,2%0,2%
2930Changhe41417,1%300,0%0,1%0,1%
3029Mini314-13,9%-50,0%0,1%0,1%
3134Haval238155,6%700,0%0,1%0,2%
3234JMC9-0,0%0,0%0,0%
3236Ram9-125,0%0,0%0,0%
3335Porsche6-20,0%0,0%0,0%
3338Foton6-500,0%0,0%0,0%
3339Baic660,0%0,2%
3333Dodge61-40,0%-50,0%0,0%0,0%
3437ZNA5-150,0%0,0%0,0%
3436Jaguar5225,0%0,0%0,1%
3539Changan440,0%0,1%
3531Haima41-84,0%-83,3%0,0%0,0%
3632Brilliance31-75,0%-50,0%0,0%0,0%
3736Tata2--50,0%0,0%0,0%
3739Seat220,0%0,1%
3838Maserati1-0,0%0,0%0,0%
3835Shineray1--80,0%0,0%0,0%

Rank 2019Rank 2018GroupSales Sept YTD 2019Sales Sept 2019+/- YTD 2019+/- Sept 2019Share YTD Sept 2019Share Sept 2019
11Renault Nissan Alliance6.030577-12,8%-17,0%20,8%17,2%
22Volkswagen Group4.195619-7,0%34,3%14,5%18,5%
35Suzuki3.4354085,5%-25,8%11,8%12,2%
43F.C.A.3.163343-27,3%2,7%10,9%10,2%
56P.S.A.2.92531224,6%16,0%10,1%9,3%
64General Motors2.803347-18,6%-23,9%9,7%10,4%
77Hyundai-Kia1.547218-29,3%22,5%5,3%6,5%
88Toyota Group1.28813713,8%-26,3%4,4%4,1%
917Dongfeng Motor64740205,2%185,7%2,2%1,2%
109Ford Group58846-18,3%0,0%2,0%1,4%

(1894)

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