USA February. Market down 3.3%, lowest results since 2014

USA Vehicles Sales

USA vehicles sales is still moving down 3.3% as well in February with 1.258.042 sales. This slightly decline seems due to the falling in consumers confidence and a lower industrial production. Ford holds the first place with registrations 177.085 during this month, ahead of  Toyota (-6.3%) and Chevrolet (-5.3%).

Economic Environment

U.S. economic growth likely decelerated at the end of 2018, and momentum appears to remain on a downward trajectory in Q1 2019. In December, the ISM manufacturing index posted its steepest monthly decline in a decade. Moreover, consumer confidence tanked in the month, retail sales unexpectedly contracted and existing home sales fell to an over three-year low.

Looking at January, falling consumer confidence and shutdown effects suggest private spending will be modest in Q1, while lower industrial production in the month signals weakness in manufacturing.

Meanwhile, recent trade talks reportedly yielded some concessions from China on intellectual property rights, market access and technology transfers, prompting President Trump to postpone new tariff action past the 1 March deadline.

Market Trend

Following the sharp 2008 crisis with created a very collapse to the US vehicles market, with Chrysler group saved by the merge with Fiat and General Moors rescue by the government credit, in the 2011 the market has taken a long recovery way and grew up from 10.5 million (2010) to a new record, hit in the 2016 with 17.5 million.

The change in the White House guest and the new protectionist policy, with initial economy boom due to the sharp tax cut, did not benefit the sector and in the last two years the market has moderately lost, down to 17.23 million in 2017 and then to 17.34 million in the 2018.

The 2019 start was negative and the market seems having lost its stability as both January and February trends were negative:  -3% with 1.123.345 sales and -3.3% with 1.258.042 units respectively.

Market Outlook

After having recovered from the 2008-2009 financial crisis, the U.S. market is expected to keep growing during the 2019-2025 period of time. However, a still-likely escalation of the trade war with China is the main downside risk and would amplify the ongoing global growth slowdown. A large fiscal deficit and high corporate debt levels are also main medium-term vulnerabilities.

Being interested to know more, give a look at this updated research. Clicking on the picture, you can see contents.

Competitive Arena

Year to Date February, the first place in the brand ranking is held by Ford with 341.133 sales (+0.1%) with 14.6% of market share.

In second place Toyota with 291.227 million  sales (-6.7%), followed by Chevrolet with 266.796 units sold (-8.5%) and Honda with 199.301 million (-0.5%).

In fifth place, Nissan with 194.174 million units (-15.6%) ahead of Jeep with 125.476 down 3.3%, Subaru with 95.153 (+3.9%), Hyundai with 86.408 (+2.4%), RAM with 85.191 (+23.9%) and in 10th place GMC with 81.132 (+7.2%).

At a model wise, the Ford F-series reconfirmed itself on top, with 128.114 units sold (+0.01%), followed by the Chevrolet Silverado with 76.333 (-0.08%) and the Ram Pick-up with 74.839 (0.19%).

In order to access to the Best Selling Cars ranking for this and the previous years, see here.

Rank
2019
Rank
2018
BrandsSales
YTD
Sales
Feb
'+/-
YTD
'+/-
Feb
Share
YTD
Share
Feb
11Ford341.133177.0850,1%-5,1%14,3%14,1%
22Toyota291.227152.626-6,7%-6,3%12,2%12,1%
33Chevrolet266.796141.735-8,5%-5,3%11,2%11,3%
44Honda199.301102.926-0,5%-1,6%8,4%8,2%
55Nissan194.174103.735-15,6%-11,4%8,2%8,2%
66Jeep125.47667.075-3,3%-4,2%5,3%5,3%
77Subaru95.15349.0813,9%3,9%4,0%3,9%
88Hyundai86.40845.6122,4%2,0%3,6%3,6%
99Ram85.19145.54223,9%24,0%3,6%3,6%
1011GMC81.13242.7827,2%0,3%3,4%3,4%
1110Kia80.78243.4065,9%6,7%3,4%3,5%
1212Dodge64.15037.073-5,4%-7,7%2,7%2,9%
1313Volkswagen48.78025.706-5,1%-3,6%2,0%2,0%
1414Mercedes48.11024.389-7,9%-1,5%2,0%1,9%
1516Mazda43.89723.852-13,4%-7,3%1,8%1,9%
1615BMW41.66023.558-2,0%0,2%1,7%1,9%
1717Lexus37.54220.1221,0%4,5%1,6%1,6%
1818Audi27.81313.560-7,2%-12,2%1,2%1,1%
1919Buick25.49913.661-14,9%-16,3%1,1%1,1%
2025Mitsubishi22.47113.7604,7%6,1%0,9%1,1%
2122Acura21.97712.21310,6%11,3%0,9%1,0%
2224Infiniti20.90910.607-10,9%-17,3%0,9%0,8%
2323Cadillac20.65711.046-7,1%-10,5%0,9%0,9%
2421Chrysler19.42210.368-27,4%-35,8%0,8%0,8%
2520Tesla15.9757.65030,9%27,5%0,7%0,6%
2628Land Rover15.5368.15117,0%19,4%0,7%0,6%
2726Lincoln15.4417.72617,8%15,3%0,6%0,6%
2827Volvo12.4896.6355,4%5,6%0,5%0,5%
2929Porsche10.2454.82611,4%10,1%0,4%0,4%
3031Jaguar6.5433.46536,6%58,6%0,3%0,3%
3130Mini5.1362.679-14,4%-12,6%0,2%0,2%
3235Genesis2.7521.528-7,5%12,1%0,1%0,1%
3332Alfa Romeo2.5121.362-21,9%-13,1%0,1%0,1%
3434Maserati1.850925-2,5%-0,6%0,1%0,1%
3533Fiat1.367616-44,7%-50,4%0,1%
3638McLaren48624859,9%143,1%
3837Bentley3381695,0%2,4%
3941Lamborghini1949747,0%34,7%
4040Rolls-Royce18492-12,4%-22,0%
4139Smart14158-33,2%-45,3%

Rank
2019
Rank
2018
GroupsSales
YTD
Sales
Feb
'+/-
YTD
'+/-
Feb
Share
YTD
Share
Feb
11General Motors394.084209.224-6,0%-5,3%16,6%16,6%
22Ford Group356.574184.8110,8%-4,4%15,0%14,7%
33Toyota Group328.769172.748-5,9%-5,2%13,8%13,7%
44F.C.A.300.400163.176-0,2%-2,3%12,6%13,0%
55Renault Nissan Alliance237.554128.102-13,6%-10,4%10,0%10,2%
66Honda Motor221.278115.1390,5%-0,4%9,3%9,2%
77Hyundai-Kia169.94290.5463,9%4,4%7,1%7,2%
88Subaru95.15349.0813,9%3,9%4,0%3,9%
99Volkswagen Group87.37044.358-4,0%-5,1%3,7%3,5%
1011Mercedes Daimler48.25124.447-8,0%-1,7%2,0%1,9%

Rank F.Y.
2018
Rank
2019
ModelsSales 2019
YTD
Sales
February
Sales YTD
+/-
Sales
February +/-
11Ford F-Series128.11466.1220,015,2%
22Chevrolet Silverado76.33335.078-0,081,3%
33Ram pick-up74.83939.9500,1918,8%
54Nissan Rogue58.01231.899-0,22-27,8%
65Honda CR-V55.45626.3040,1119,8%
106Toyota Corolla54.12929.0160,1717,3%
87Chevrolet Equinox52.76929.5860,05-12,2%
48Toyota RAV450.65426.149-0,10-8,1%
79Toyota Camry48.06924.267-0,13-3,4%
910Honda Civic44.53222.979-0,10-9,2%
1311Ford Explorer41.09821.7880,067,3%
1112Honda Accord39.04020.2540,046,3%
1213Ford Escape38.70421.055-0,03-6,9%
2014GMC Sierra35.51317.9400,4656,6%
1415Toyota Tacoma35.38518.5330,060,8%
1816Jeep Grand Cherokee33.08418.009-0,02-7,9%
1517Toyota Highlander31.79717.3840,01-6,9%
1918Nissan Sentra31.16017.072-0,11-20,5%
1719Jeep Cherokee31.15816.0200,163,5%
2120Nissan Altima28.40516.216-0,29-39,6%
1621Jeep Wrangler28.02515.0010,0110,9%
2522Subaru Forester26.45113.1330,1822,8%
2923Mazda CX-524.02913.377-0,10-20,9%
2424Ford Fusion23.67513.660-0,13-3,3%
2325Subaru Outback23.26912.328-0,15-17,6%
3826Ford Edge22.9339.7700,2254,5%
2627Jeep Compass22.36112.063-0,151,0%
3328Chevrolet Malibu20.84712.5830,079,4%
3629Toyota 4Runner20.3199.9840,036,9%
3730Ford Transit20.31310.4420,1831,4%

(9130)

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